About

The operating system we wished existed

A small company with one mandate: replace the operational overhead of small businesses with a platform that runs continuously and answers to your brand.

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Why we built it

From a team doing it by hand

Josh Pocock

Josh Pocock, Founder and CEO

Still writes the code and the changelog himself. Find him on X, LinkedIn and GitHub.

Before StrideOps there was Executive Stride, a lead-generation agency that booked qualified appointments for B2B clients. Setters made the calls, an account team kept the CRM current, a media team produced the content, and someone stitched it together with spreadsheets and Zapier. It worked. It also did not scale, and every year we rebuilt it.

What if you didn't have to do any of that?

StrideOps.ai is the answer: one platform for calls, CRM, content, knowledge, research and internal tools, under your domain, your brand and your pricing. The booking our team did by hand became voice agents. The CRM our account managers maintained became a CRM that maintains itself.

Every product runs on the same data layer, the same login and the same billing. An inbound call writes to the CRM, which fires the follow-up, which lands in the content studio as a transcript. No glue between tools, just the platform.

Timeline

A short history

  1. The agency

    Executive Stride

    A lead-generation agency booking qualified appointments for B2B clients. Done by hand, by a real team, one call at a time.

  2. 2025

    StrideOps.ai

    We rebuilt the agency as a platform. The calls our setters made became voice agents. The CRM our team maintained became one that maintains itself.

  3. Voice

    Our own pipeline

    A realtime voice stack we tune with simulated test calls on every change, with per-turn latency traces on every call.

  4. Today

    One operating system, live in production

    Voice, CRM, content, communities, research and apps on the same data layer, the same login and the same bill. Our own agency runs on it end to end, alongside client organizations and white-label partners.

Working principles

How we work, in five lines

1

One platform, one bill.

We never ship a feature that has to be bought again. Everything shares the same data, the same login and the same plan.

2

Numbers over adjectives.

We publish prices and show the per-turn trace on every call. We don't say "lightning fast". We show you the measurement.

3

Invisible to the end user.

White-label is a first-class mode. We exist to make our partners look great, not to be seen ourselves.

4

Engineering compounds.

A platform is what you have at year five. We make the choices now that we will be glad we made then.

5

No hacks for one customer.

Special cases pollute the codebase, so we say no often. The customers who stay are the ones we can serve well in five years, not just this week.

Get in touch

Want to work together?

Customers, partners, investors, candidates and journalists all reach us at the same address.